Over the last 25 years, Gems of La Costa has earned a reputation for quality, integrity and value. We have a professional staff dedicated to your satisfaction with prices and policies established to earn your repeat and referral business. But, we don’t think you should take our word for it…

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Estee GubbayEstee Gubbay

A fantastic resource for all types of beautiful, high quality jewelry! These are real artists who work in the back doing custom designs. They also manufacture anything you can dream up! I am starting my own line of jewelry to sell and Chad has been so helpful with his guidance. They even buy and sell precious metals so I'm going to bring in some old jewelry to make some quick cash.

Bethany D. on YelpBethany D. on Yelp

My fiancé and I love Gems of La Costa. They are so incredibly helpful and honest. My fiancé chose my beautiful ring with the help of Gems of La Costa. It is absolutely stunning. We had his ring custom made from Gems of La Costa. They provided the steps, timeline, and pricing up front. They created a mold so we could actually see what the ring would look like, and we were able to make changes before they made the final ring, which was perfect because that is how we noticed that we wanted to change a design element. They always completed each step early, so we ended up getting his ring a week early! We both love our rings. The service is beyond superb. We 100% recommend Gems of La Costa.

Dale J. on Yelp

I couldn't agree more with the other 5 star reviews. I was looking for a very specific emerald. I had been to several gemologists and jewelry stores and couldn't find what I was looking for. Gems of La Costa has a surprising amount of gems and they had the exact size/quality I was searching for. The price was great and they even had a certified gemologist (from he institute) meet with me to put any concerns at ease. Steve was so helpful and we turned the emerald into an engagement ring. They took the image I had in my head and created a stunning piece that my fiancé just loved. They are patient, non-pushy and will answer every question you have. I couldn't recommend them more.

Maya W. on Yelp

I don't want to brag but I'm going to. I have the MOST beautiful engagement ring I have ever seen. I love giving my Fiancé credit when people stop me on the street to tell me it's the prettiest ring they have ever seen but the credit needs to go to Dale and his team. It is the most incredible diamond and setting. We had not gone ring shopping before, nor did my Fiancé shop around for Jewelers he knew exactly where to go and I suggest anyone who is looking for a good jeweler to look no further than Gems of La Costa. Seriously, just stop, you're wasting time if you do, you could use that time to learn a new language or pick up a new hobby or start surfing, stare at your ring for hours on end like I do. Do you realize all the things you could be doing by not going to other Jewelers? It's limitless! So if you see me lugging around the largest and most gorgeous ring you have ever seen you'll immediately know it was Gems of La Costa. I may even have to invite Dale to my wedding; actually I'm going to ask Dale to be one of my bridesmaids. It's that perfect! Thank you again!!!!

Lisa B.

WOW! I absolutely LOVE this jeweler! Dale was AMAZING helping me and my future husband find the PERFECT engagement ring! It is TRULY STUNNING and we really appreciated Dale and his team of experts go through all the diamond specifications, as well as finding the perfect ring for me. We learned a ton and I got my DREAM ENGAGEMENT RING!!!! Thank you Dale and Gems of La Costa for everything!

Lauric T.

This place was quite helpful and a pleasure to visit!  This small shop is located and surrounded by a bunch of eateries, so parking is a little small, but cars are always coming a going, so a space is bound to appear.

I came here to get an engagement ring resized, and came in during my work lunch.  I came in and was buzzed in by the one guy who was working.  He clearly explained it my be a little hard to down size the ring I had by two sizes, especially with the diamonds on the side. Shortly after thought, he mentioned probably could do it, but the bottom would be a little flatter to decrease the bend on the small diamonds.  I left the ring, and he gave me a pick up slip, a price range, and an estimated pick up date.

About a week later (due to New Year's falling in between) I get a call to pick it up, so I stop by during lunch.  I come in and they are more busy than the last time I was there.  One lady helped me out, grabbed my ring and showed it to me, and it was great!  I didn't notice too much the flat bottom and I was charged the lower end of the price range.

Excellent service and people.  Would definitely come back for my jewelry needs.

Lowell M.

I took my diamond ring in to be repaired as it had cracked (my fault) I also asked that they resize it by 1/4.  They did an excellent job, my ring has never looked so good.  Plus they are very reasonable, you can trust them with your repairs. This was not my first repair that I have done with them and won't be my last.

Sam A.

I stopped in to ask a question about a bracelet I had recently been gifted as I was having trouble with the closure mechanism. They did a quick adjustment on the clasps and did not charge me. When I protested, the nice gentleman said I could donate to the community jar if I really wanted to contribute. So hard to find businesses like this anymore. I will be coming back.

Teresa R.

Everyone here is very friendly and helpful. I came in with a broken anklet and expected to have to leave it there and pick it up in a few days, but they fixed it in five minutes while they cleaned my engagement ring! Great service.


I was recommended to this establishment by my neighbor and I can't thank him enough! I'm glad we have a great Jeweler in our community!

My fiancée and I needed to get her ring sized down. We originally thought by only 1 size but found out it needed to go 1.5 down. We were hesitant as we've done research prior and thought the ring could only be sized up/down by 1 max. Steve was super helpful and knowledgable giving us confidence that by going down 1.5 will make it a perfect fit.

They have 4 goldsmiths working here, so you don't need to worry about getting your ring shipped somewhere else to get it fixed. This is what we were hoping for as well.

What supposed to have been a week to get the ring taken care of ended up just taking one day!! The ring came back flawless and fit perfectly!

Great experience during the whole process, highly recommend to everyone here in North County!

*We also were able to get the ring appraised*

Andrew N.

So far for engagement ring shopping (and purchasing), Steve has been a tremendous amount of help! Today was my second trip in and it was the visit to purchase the ring.
I will update my review in a couple of weeks when I pick the ring up but for now I wanted to post this to gloat about Steve.

Very knowledgeable, very kind and friendly and is very easy to work with. Made my engagement ring shopping a less stressful event.
Gems of La Costa has an amazing selection of styles, types and whatever you need ESPECIALLY for that special moment. All GIA certified diamonds & Steve was able to walk me through the process of the GIA certification and what it means in the jewelry business and industry.

She said yes! And she absolutely loves and adores the ring!!! We will be going back soon during wedding planning process for our wedding band purchases.
Thank you again Gems of La Costa!

Justin H.

If you are looking for the feel of a small local business with the expertise of a much larger one, then this is the place. Throw in great personal service and, in my case an amazingly fast turn-around on an engagement ring. Dale and his staff were helpful, had just the right selection size and I never felt pushed toward something I didn’t want. A great business run by great people.

Karen L.

I want to thank you for everything, I LOVE my ring and without all of your hard work and dedication, it would have never happened. I am so glad to know that I can come into the store and feel as though I am among good friends!

Michelle V.

Dale is amazing!!! He’s a great friend of my grandmothers and when it came time for my fiance to propose he went through Dale for the diamond. He was given a couple of ideas of what we were looking for and Dale found the most BEAUTIFUL diamond I have ever seen. I’m so in love with it!! Gems of La Costa is amazing and I highly suggest it for anyone interested!! Thanks Dale for everything!!!

Bridget A.

I have had the pleasure of meeting with Dale quite a few times over the last two months to design an engagement ring and and I can’t say enough about how wonderful the experience has been.

I am a chick so you would think that the whole engagement ring thing would make me giddy as a school girl…..absolutely not! It is a frickin roller coaster ride! Initially when you are checking out ring ideas there is some excitement, but then the number of choices, the prices, and the process bring you down pretty fast.

My fiance was a bit nervous about picking out a ring for me, I don’t blame him I had no idea what I wanted so why would he know. Being the nerdy girl I am I did a little homework. I found a couple ring designs I like and a store that sold those rings. I went into the store to scout it out and told them exactly what I wanted, the design, the price cap, and even got pictures. I gave my fiance the info and felt pretty good about this whole ring thing….then the first negative-G!

Basically he went in there, they ignored him at first, they pushed him toward the higher priced rings, and then said they would have the manager I spoke with call him back 5 days later. That roller coaster drop came out of nowhere and boy was it steep!

I didn’t go to Dale initially because he didn’t carry the brand I wanted but he was the first person I called when this happened. Dale was great, he talked me off of the ledge and walked me through the process of designing my own ring. I was a bit skeptical about being creative enough to design a ring but Dale made it sound so simple that I thought what-the-H let’s go for it.

My fiance and I met with Dale, looked at different designs, stones ( I wanted an emerald cut blue sapphire, Dale thought a cushion cut would give me more of what I wanted – he was right), and then went to work. The process was awesome, don’t get me wrong, it was still a bit stressful, designing a ring of this importance brings with it some trepidation, but Dale kept us on task, on schedule, and on budget.

Dale is great about educating the buyer on stones, metals, design and functionality. He gave us options, ideas, and guidance. There were no more negative-G’s for me! We will be going back to Dale for years to come….I mean I do need some earrings and a necklace to match this ring right! 😉

Kenny L.

I have a two tone customized wedding band that is expensive and that is very important to me. After losing weight my ring size went down from a 12 to a 9.75.I have been to several jewellery stores and asked about resizing, including the one were I originally bought the ring in New York City. I got a consistent answer, ” You cant re-size a customized wedding band.”I went into Gems actually looking for a cheap replacement wedding band and they suggested I resize my ring (which would make them less money).

I said ok as worst case I cant wear the ring (it was too big so I could barely wear it anyway) and if it looked good I’d have saved a bunch of money.

A week later and they called me to come pick it up. There is a slight blemish where the ring was taken in which is noticeable ONLY if one looks closely and knows to look for it.

I’m very happy that I went with the work they did and so happy to be able to wear my ring once more. I mentioned that I read about them on Yelp and they gave me their Yelp discount so I’m paying forward the good reviews I read.

Great service, great people, great atmosphere. I’m very happy I found them on Yelp.

Brandon B.

It is rare to not only find someone who is exceptional at his craft, but even more rare to find a jeweler that has your best interests at heart and looks to save you money. Who does that?

Dale at Gems of La Costa.I was looking to upgrade my wife’s diamond and interviewed numerous local jewelers. I ended up going with Dale because…

Number 1: He is a gemologist.

Number 2: His depth of knowledge on diamonds was most impressive in comparison to his competitors.I found him to be very genuine, honest and forthcoming in all our dealings. To fit the upgraded (larger) diamond, I was told we would also have to create a whole new platinum setting. Dale knew how sentimental my wife was in keeping the original platinum (heck, I got down on one knee with that thing!), so I was surprised and thrilled to hear from Dale that he could actually work with the original platinum setting (saving me thousands) and making my wife cry (in a good way!)Her new diamond is brilliant and wherever she goes, the compliments are flying!If you like top quality, excellent service and saving money, run (fast) from the mall chain stores and go see Dale.

Susan M.

This family business, owned by Dale and Linda Condy, stands head and shoulders above anything in the area. The staff really works hard of behalf of their customers and they bend over backwards to find you unique and beautiful pieces at the best prices. If they don’t have what you want in stock, they will find you just what you want very quickly. I once bought a necklace and bracelet absolutely identical to a set Tiffany’s was selling, at less than half of Tiffany’s price.

Chris L.

In the last couple weeks I searched for an engagement ring for my girlfriend. I performed a Google search to locate all jewelry stores in the city of Carlsbad and surrounding vicinity (I visited about a dozen stores). I opted to not read consumer reviews and to visit each store with an unbiased approach to search for the perfect engagement ring. Gems of La Costa was by far above the others in customer service and quality (most stores were….Cash for Gold, jewelry pawnshops, factory direct that had a poor quality and selection).

Dale did not have a diamond in-store that appeased my standards, however, he took the time to reach out to his contacts and gather approximately 7 stones that fit my standards for the 4-C’s. Of the collection I found the diamond expressing the characteristics that met my standards and was with in my price range. Dale also took the time to find the correct setting to accentuate the quality of my diamond.

Some people will tell a person searching for an engagement ring, that the fiancee will only see the size and brilliance of a diamond. I disagree; if the diamond around her finger was internally flawed, too colored, and was an unsatisfactory size (regardless of the brilliance) to an excessive degree, the thought of an unsatisfactory diamond would haunt me. Dale took the time and effort to make sure I would not be haunted by “buyers remorse.” My fiancee greatly appreciated the extensive effort I undertook to create the perfect ring she now wears.

I recommend visiting Gems of La Costa in your search…. you will notice the difference.

Lauren S.

I have nothing but great things to say about the staff at Gems of La Costa. I recently worked with them to create a custom engagement ring setting for my original stone. I sent pictures of what I liked and in just a few weeks they were able to replicate it perfectly! They showed me CAD drawings ahead of time so I could get a good look at it before it was made. Everything from their customer service, price, and finished product I was very impressed. They met my needs perfectly and really listened to what I wanted. Thank you Gems of La Costa for creating my dream ring!